Tab Overview - Custom Objects

Custom Objects are a special type of table in the Loyalty platform, designed to extend the Member Profile with data structures specific to the client’s business. The intended use of Custom Objects is to store information that doesn't otherwise fit into other Loyalty tables, like reservations, support request, or ticket purchases. Custom Objects contain their own set of Attributes, and can be used for segmentation, personalization, and analytics.

Note: Custom Objects are an optional feature that must be enabled in your Loyalty account. Speak with your Zeta representative for details on enabling this feature.

The Custom Objects tab of the Member Details screen displays all the Custom Objects defined in your Loyalty account. Each Custom Object appears as an expandable / collapsible panels. To see the details of this Member's records within a Custom Object, click a panel to expand it.

To view additional details of a Custom Object, click the Go To icon next to the Custom Object name. The Custom Object Details screen is displayed. See Getting Started with Custom Objects for more information.